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Joel-3WEBsquareJoel Richardson

Executive Director
SPARK (Formerly the Metal Working Association of New Brunswick)
P.O. Box 416 Fredericton A
Fredericton, NB  E3B 4Z9
506-259-0358 c
Twitter: @JoelHRichardson
LinkedIn: JoelRichardson


Joel Richardson serves as the Executive Director of SPARK – formally known as the Metal Working Association of New Brunswick, where he supports and advocates on behalf of companies who employ thousands of trades people in welding shops, industrial fabrication, machining, engineering and materials supply.

Joel also represents Canadian Manufacturers & Exporters (CME) as their Vice President for New Brunswick and PEI. CME is Canada’s largest industry and trade association and focuses on the key priorities of companies to help them grow and be more competitive here and around the world.

Joel chairs the Coalition of New Brunswick Employers – an active group of the top 30 business associations whose members collectively employ nearly two-thirds of the provinces entire private sector workforce. The group advocates on behalf of companies to ensure entrepreneurs issues are heard and understood. The Coalition is currently leading the charge to control costs of workers compensation insurance premiums – in which employers rates went up 33% for 2017.

Joel has over 20 years experience in tourism, attracting foreign direct investment, export development, and government service delivery. He has led diplomatic and business development trade missions to many countries by supporting elected and private sector executives. He was named one of the “Top 40 Under 40 in Economic Development” worldwide.

He served two terms as a Fredericton City Councillor, where he also led the Cities of New Brunswick Association as President, and chaired the Atlantic Canada Caucus of the Federation of Canadian Municipalities.

Joel and his family are active outdoor enthusiasts and operate a cottage maple sugar bush in Cambridge-Narrows. He is one of six children who grew up in Saint John, but lives in Fredericton with his Monctonian wife Laura and their young daughter.